INCON, the global partnership of trusted conference and association management companies, has created a COVID-19 resource page, which provides tips and advice on creating online and virtual events and conferences. Its 10 Global Partners have contributed their latest recommendations and best practice advice on how to create, manage and market events or conferences during COVID-19. It is a stressful time to be working on events, we are offering this guide to help anyone trying to organise an event. Patrizia Buongiorno, INCON Co-Chair and VP at AIM Group International remarked, “We are delighted to come together to offer this resource and hope the expertise and guidance give some relief and support to an industry in crisis.”

The page covers a broad range of topics, like how to move a scientific congress online? how to forecast participation? how to create engaging virtual meetings? why digital marketing is so relevant? how brand marketing has changed? what are the best technologies to market meetings? How to pivot content marketing? How to implement sanitary measures for events? or why sponsors should invest in digital events? It also has articles on Virtual and Online Event Management, Social Distancing Events, Marketing Online Events and Engaging Communities, The Technologies of Meetings and Communication and Leadership